Effective signage options for small businesses

Creating high visibility for your small business is incredibly important, as it can help solidify your brand within your community. It is widely known and accepted that signage is one of the best ways your business can attract a larger audience. There are many different ways to do signage well – from large-scale printed billboards to letter cut-outs; lightboxes to 3d fabricated signs, and everything in between. Here are a few of our favorite ideas:

Branded Direction Signs

Direction signs can be used anywhere where people need direction, from inside a mall to a cycling route in the forest. Their dual purposes mean that while you are helping your community, your brand is out there for everyone to see.

Window Graphics

Window graphics in your shop front are an excellent and cost-effective way to advertise since the advertising space is already yours. You could choose from printed posters or vinyl to vinyl cut-outs. Frosted vinyl is another extremely attractive way to brand your storefront without losing any natural light by covering the window.

Metal Letter Cut-outs
Metal letter cut-outs will give your brand a modern look and they’re great for both indoor and outdoor settings.

Billboards

If you are looking for a way to elevate the visibility of your brand, then you should consider a billboard. While this option is more expensive than conventional signage, billboards are a great way to set your business apart from your competitors.

Lightboxes & Fabricated signs

Light-boxes and Fabricated Signs are visible during both the day and the night, and there are a variety of options available, including Mae West light-boxes, perspex with aluminium, or perspex returns fabricated signs.

Investing in signage for your business is incredibly important and crucial to the growth of your company.

The signage you choose will naturally depend on the budget you are willing to set aside for marketing and advertising, but because there are so many options available, signage branding is easily available to any business owner looking to grow their enterprise.